Self Optimizing Links – Not!!

Dec 282006

So, not sure what algorithm Amazon are using to power their self optimizing links, but it doesn’t work – the books haven’t really changed in the 35 days its been on my blog. Of course I could be the exception but it seems to me to be, well, crap.

Quite disappointing really, I would of thought it would be possible to be a lot more targeted, especially as I already have links to their site from my posts so even returning the “others have bought” books would be an order of magnitude increase in performance.

Amazon’s Self-Optimizing Links

Nov 232006

Amazon have a (beta) feature called Self-Optimizing Links which can be seen in the Books section of the sidebar on my blog. This is supposed to chose books to display by parsing the content of the site – so I thought I would give it a go and see how good the optimization really is.

So far I have discovered that somewhere out there is a Scott Rutherford who writes travel books about Asia, and therefore that “Japan by Rail” is more appropriate than any books actually on Rails…….. Hence the links so far are not really relevant.

Early days yet though. So, the experiment continues.