I was pointed a the customer reviews of this product on Amazon last week by a friend of mine (Richard Hill), and they are well worth spending a couple of minutes browsing, some of them are genius.
According to the New Tork Times it all started like this:
- ’ “We don’t hate Amazon; we just thought it was funny,” said Jeffrey Gates, 21, of Hopatcong, N.J., who along with a 27-year-old friend, Neal Strassner of Daytona Beach, Fla., kicked things off on July 20 by posting their own reviews.
They then posted images of their comments, along with a call for followers and a pulsating back beat, at ytmnd.com, a site that breeds send-ups of pop culture. (The pair’s page is at awesomemilk.ytmnd.com.)
The response was good, but a link from the blog Boing Boing on Friday blew the lid off. ‘
